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According to online resources, newspaper companies across the United States have struggled in recent years with declining circulation for their printed editions. Although the print circulation may be down, those entities are still reaching large audiences through their websites and mobile platforms, although those readers have in large part grown accustomed to receiving that content for free. In an effort to capitalize on the growing online distribution model, many companies are considering new pricing models that include online subscriptions for content that had previously been free.
Department of Communication Studies, Dr. Bob Carey
Office of University Communications, "Dr. Bob Carey Discusses Online vs. Print Media Subscriptions" (2013). Gardner-Webb NewsCenter Archive. 1568.