Download Full Text (127 KB)
After a seven-month process, a group of Gardner-Webb students will see their hard work pay off on April 28 when Atlantic Records recording artists NEEDTOBREATHE perform in the Paul Porter Arena at 8 p.m. In the fall of 2011, a group of more than 40 students, led by senior Jessica Greer, started a campaign to persuade NEEDTOBREATHE to perform at Gardner-Webb University. The “Operation NEEDTOBREATHE” group, as they were called around campus, used a variety of social media outlets like Twitter, Facebook and YouTube to send messages directly to the band.
Ben Rector, Chelsea Hearne, NEEDTOBREATHE
Office of University Communications, "Student Social Media Campaign Brings NEEDTOBREATHE to Gardner-Webb University" (2012). Gardner-Webb NewsCenter Archive. 1898.