Date of Award

Summer 2026

Document Type

Dissertation

Degree Name

Doctor of Education (EdD)

Committee Chair

Dale Lamb

Abstract

This dissertation examines the dire release of retention and recruiting strategies within the context of small handyman companies, a sector often overlooked in existing literature. The foundation of any successful handyman establishment lies in its ability to attract and retain skilled personnel amidst a competitive market landscape, yet small handyman businesses face unique challenges in this regard, including limited resources and a lack of comprehensive strategies tailored to their individual needs. Drawing upon a mixed methods approach, this study explored the factors shaping employee retention and recruitment within small handyman companies. Through qualitative interviews with key stakeholders and quantitative surveys distributed among employees and management, a comprehensive perception of the current landscape was obtained. The qualitative analysis investigated the lived experiences and perspectives of both employees and employers, casting light on the original motivations, challenges, and opportunities linked with retention and recruitment efforts. Additionally, the quantitative component provides practical insights into the effectiveness of various retention and enrollment strategies employed by small handyman companies. By synthesizing these results, this research suggests actionable recommendations to enhance retention rates, draw skilled talent, and encourage a positive work environment within small handyman enterprises.

Creative Commons License

Creative Commons Attribution-Noncommercial 4.0 License
This work is licensed under a Creative Commons Attribution-Noncommercial 4.0 License

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